Knowledge Base

Advanced SEO Techniques
Digimatiq Marketing

Privacy Laws & Ad Tech In the Roaring 20’s

For years, lax regulation and exponential growth means the digital marketing industry has been built on data that Google, Facebook, Amazon and Apple are no longer able to use. Find out what happens next.

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Advanced SEO Techniques
Digimatiq Marketing

Digimatiq Named ‘Preferred Small Business Marketing Agency’ Of The SBE Expo

SBE Expo has selected Digimatiq Marketing as it’s preferred small business marketing agency. Alongside the American Marketing Association – Charlotte chapter, Digimatiq is excited to partner with the SBE as it allows us to boost the awareness and importance of digital marketing for businesses nationwide as well as around our corporate headquarters in Charlotte, NC.

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How-Marketing-Has-Changed-Due-To-Coronavirus-COVID-19
Advanced SEO Techniques
Daniel Boyce

How COVID-19 Has Changed Marketing For Small Businesses

COVID-19 Has Disrupted Every Digital Marketing Strategy Out There With the COVID-19 pandemic has come a large number of “new norms”. These changes are also dramatically impacting the way people are searching, thus altering the way small businesses can market their practice, firm, or general business. People have shifted the way they traditionally search for

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Business advice
Digimatiq Marketing

Working Through The New Reality

In his famous book written in 1972, futurist Alvin Toffler describes ‘Future Shock’ as a “sickness which comes from too much change in too short a time; a feeling that nothing is permanent anymore; it’s the reaction to changes that happen so fast that we can’t absorb them, it’s the premature arrival of the future. For those who are unprepared its effects can be pretty devastating.”
Feels like he’s talking about 2020, right?

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News & Awards
Digimatiq Marketing

Receiving Suspicious Calls or Emails From A “Google Rep”?

Quite frequently, it is asked by clients why ‘Google is calling us directly’ and offering ‘free advice’… The implication being we have made such a critical error as an agency that Google feels the need to reach out to our client directly and without notice. The real answer is Google contracts with 3rd parties to ‘upsell’ existing ad accounts by suggesting edits that increase the daily spend. We don’t know why they do this either… Read more.

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Online marketing
Digimatiq Marketing

Google’s March 2019 Core Update Reinforces Digimatiq Marketing’s Approach To Search

On March 12th 2019, Google released a different kind of algorithmic update outside of their usual series of smaller, more incremental updates we are used to seeing. This update, officially called the ‘March 2019 Core Algorithm Update’ is a fix of sorts to the August 2018 ‘medic’ update, but also a significant improvement for websites focused on ‘User Intent’. Read more…

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Business advice
Digimatiq Marketing

SSL Security Updates Across The Internet

The Internet was once a unique and untapped oasis of good intent. Starry-eyed idealists painted a grand portrait of a place to frolic in the interconnectedness the Internet promised. However, good ideas can also be used by bad actors who use the freedom of the Internet to carry out their misdeeds in complete secrecy. And,

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Online marketing
Christopher

Online Marketing Budget Calculator

If you need a quick budget estimation tool, this handy calculator can help. Just input your per-sale revenue, ad budget, as well as how many sales a month per customer you anticipate. This digital marketing calculator will calculate your Return on Advertising Spend (ROA), which is critical to understanding if an investment in digital marketing

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